​If the thought of a headshot session makes you want to hide, you're not alone. In my 30 years in the TV and Film Industry I’ve learned that confidence isn't necessarily something you "have," it’s something that is developed through collaboration with others.


​Many people walk into my Cardiff studio feeling like they have to "perform" or "get it right." But you don't need to be an actor or a model to look great on camera. You just need a director who knows how to guide you.


​​​I’ve Been Where You Are

​I know that "deer in the headlights" feeling because I’ve lived it myself. I started TV acting at 14 years old; I know that standing in front of a camera can make you feel very vulnerable. This is why I don’t just "take photos." I use my directing experience to take the pressure off your shoulders.


​My job isn't to capture you "posing" - it’s to capture you thinking.


​The "Director’s Method" for the Camera-Shy

I’ve moved away from the world of stiff smiles and forced posing. Instead, we use a few simple, directed techniques designed to help you feel - and look - exactly like yourself again:


  • The Conversation Shift: We spend more time talking than clicking. When you’re engaged in a real conversation about your passions, the "camera-mask" naturally drops.
  • Active Prompts: Instead of telling you to "look professional," I might give you a specific thought or scenario. This brings a natural, intelligent spark to your eyes that a pose never could.
  • ​Permission to be Imperfect: Some of the best shots happen in the "in-between" moments when you’re laughing or resetting. My studio is a safe space to just be yourself.
Professional business headshot by Director Geraint Todd; woman in a cobalt blue blazer with a welcoming, confident smile and dark fringe.
Friendly business portrait by Geraint Todd; woman in a tan top with a calm, genuine smile and hands clasped against a green background.
Friendly business portrait by Geraint Todd; woman with a joyful, open laugh and brown hair with a fringe, wearing bold red-accented earrings

​It’s Not About the Camera, It’s About the Connection

A great headshot isn't about having the "perfect" face or pose; it’s about appearing approachable and present. When you stop worrying about the lens and start connecting with the person behind it, that’s when the pressure disappears and we capture something that’s truly authentic.


​By the end of the session, most of my clients say the same thing: "I actually quite enjoyed that."


​Ready to be seen? Let’s create a portrait that feels like the real you.